The New York Times Company reported a similar tale among other newspaper properties in January: weakness overall, offset mainly by rising fortunes for its digital properties. The NYTCO’s January ad revenue from continuing operations was down 2.1 percent from a year earlier, with total revenue dipping 0.4 percent.
Meanwhile, internet ad revenues for its three media groups – NYT’s Media Group, New England and Regional – rose 26.2 percent in January. The company cited strong growth in both display and classified advertising. Other highlights:
—About.com’s ad revenues increased 22.5 percent for the month, year over year. January’s growth was attributed to gains in both cost-per-click and display ads.
—Premium service TimesSelect currently has approximately 627,000 subscribers, up from over 609,000 at the end of December; the sub mix is holding pretty steady as the number of subscribers increases—66 percent receiving TimesSelect as a benefit of their home-delivery subscriptions and 34 percent online only.
In addition, the NYTCO sites have the 11th largest presence on the web, with 42.6 million unique visitors in the U.S., according to NielsenNetRatings. Release