Offerpal Adds RockYou Vet As New Chief Revenue Officer
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More executive changes at offer-based ad network Offerpal Media, as it tries to get beyond the stigma that its social gaming ads were tainted: Mihir Shah has joined as chief revenue officer, a new role within the company.
SEE ALSO: Amid ‘Scam’ Accusations, Social Ad Firm Offerpal Installs A New CEO
Reporting to new CEO George Garrick, Shah will be responsible for “managing” (repairing?) Offerpal’s relationships with brands, game developers and publishers; he’ll also oversee the company’s sales operations.
Shah joins Offerpal from widget and app network RockYou; he served as VP of ad network. Before RockYou, he co-founded CookEatShare.com, a niche social network for amateur chefs.
Posted In: Advertising, Entertainment, Games, Industry Moves, Social Media, , offerpal, rockyou
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