Online Health Company Waterfront Media Buys Search Marketing Firm Netramind
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Waterfront Media, the publisher of health info site EverydayHealth, has bought out Santa Clara, CA-based search marketing company Netramind. Terms of the deal were not disclosed. Brooklyn-based Waterfront will use Netramind’s tech to boost its SEO and SEM when consumers search for health info online, the company said. Netramind, a 25-person shop that was founded in 2003, has an office in Mumbai, India. More details in this CrainsNY story.
Posted In: Advertising, Marketing, Media & Publishing, Health Content, Money, M&A & Venture Capital, Mergers & Acquisitions, Search, Technologies / Formats, everyday health, netramind, waterfront media
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