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Online Slideshow Editor Animoto Takes Funding From Amazon

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Animoto, a site that lets users edit musical slideshows, has taken an unspecified investment from Amazon.com (NSDQ: AMZN). The NYC-based company lets users upload their photos and choose a song—the system then assembles it into a slideshow or music video. The service launched in August of last year and claims 150,000 users. Not surprisingly, it touts a Facebook app with 750,000 users. The slideshow space alone is very competitive. In addition to Slide, there are plenty of smaller ones. As for Amazon’s participation: don’t necessarily assume this will lead to a strategic relationship. (Indie music retailer Amie Street, also invested in by Amazon, doesn’t have one.) Animoto is a customer of Amazon’s web services, which is supposedly how the two sides came together. Release.

May 16, 2008 12:17 PM ET

Posted In: Money, M&A & Venture Capital, Venture Capital, Social Media, Photo Sharing, Companies, Amazon, animoto

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