Ed. Note: The following post has been corrected to more accurately reflect the report structure.  We regret the error.

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Starz, the cable TV network owned by Liberty Media (NSDQ: LINTA), has quietly reorg-ed its management operations, reports THR. Live-action television production, development and sales operations that had been reporting to Kent Rice, president and COO of Starz Media, are now reporting to Bill Myers, president and COO of Starz Entertainment; that includes affiliates sales and digital content licensing. As announced last month, home video distribution arm Anchor Bay Entertainment, which also reported to Rice, now reports to Chris McGurk, CEO of Overture Films. Rice keeps Film Roman and the Toronto animation studios.

The changes were made a month ago, but not all were announced to avoid confusion as parent LIberty Media splits into two tracking stocks: Starz Media is part of the Liberty Capital tracking stock, while Starz Entertainment remains under Liberty Entertainment.

Staci adds: Starz spokesman Tom Southwick explains that the changes were made to organize around product lines and are “really aimed at the creative community” and to avoid internal competition and confusion over projects.  In simple terms, Steve Shelanski handles acquisitions, while Bill Hamm has original programming. At the same time, the center of production and development moves to Burbank from Denver.