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Still About Nothing: Microsoft’s Second Ad With Gates-Seinfeld

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The second in the series of the new $300 million campaign by Microsoft (NSDQ: MSFT), trying to make Windows and Vista more human, well, sorta. The first one in the Gates-Seinfeld series has been roundly panned by pretty much everyone, but maybe, that was the point: getting attention, any which way.

The second ad, embedded below, but this is a 4 minute longer version..not sure how it will translate, or connect, in 30-second version:

A MSFT spokesperson told ZDNet about the next phase of this campaign: “Very shortly, we will move into another phase of the campaign that will be about Windows.”

 

Sep 11, 2008 11:28 PM ET

Posted In: Advertising, Companies, Apple, Microsoft

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