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This News & Paper Race

Robert Kuttner has written a detailed and rambling story in the latest issue of CJR, on the future of newspapers in U.S. Hard to summarize it, but he makes some good points. he says the big and small newspapers aree relatively better positioned in the digital future. At greatest risk are newspapers in between—the mid-sized regional metropolitan dailies, like The Philadelphia Inquirer and the Minneapolis Star Tribune. He also believes that many big dailies have turned the corner, though only barely and just in time, that newspapers have started down a financially and journalistically viable path of becoming hybrids (that is print with a big focus on online), “without losing the professional culture that makes them uniquely valuable”. Also, “neither of the deus ex machina solutions to the newspapers’ (somewhat exaggerated) financial plight—different ownership structures, or more favorable revenue sharing with search engines—seems likely. Rather, publishers need to work with what they have, investing in people and technology to get through this transition to the promised land of hybrid print-Web publishing.”

Mar 8, 2007 5:31 PM ET

Posted In: Media & Publishing, Newspapers

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Comments (2)

Mar 8, 2007 7:11 PM

I just wrote about this today.  Niche newspapers have the most value in todays world because of their unique customer segment.  http://themediaage.com/?p=12

Kyle Redinger

Mar 8, 2007 10:10 PM

Is there some sort of information or data that talks about the relation between these newspapers vs. online news websites?
The market has changed dramatically with how news is now consumed by the avg. reader. Newspapers, news stations and websites are all facing trends, markets and competition that they were not equipped to handle. If someone has researched and cross-referenced these industries that would be a good read.
Thanks for pointing out this article.

sav

Sav

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