Some more grist for the mill being operated by those who point to YouTube’s willingness to id misused copyrighted content for partners but not for other rights holders ... In this latest deal, YouTube gains access to more 4,000 hours of video content including I Spy , Gumby and music. In return, reports the WSJ, distributor Digital Music Group will share revenue from ads on pages with its content.
That, as the WSJ points out, is a bit of a change because so far YouTube has kept ads off the player pages. The Google subsidiary also promises eventually to use its still-in-the-works filtering technology to identify songs to which DMG holds or controls the rights being used without compensation in videos posted to YouTube.
The other point of interest here is the length of the videos; it’s one of the first times YouTube will legally be able to distribute full-length episodes.
Related:
—YouTube, Google Execs Meet With Japanese Group Over Copyright Complaints
—Viacom Demands That Google Pull More Than 100,000 Clips From YouTube; Site Is Complying