Broadband Channel LX.TV Brings NYC Highlife To Hi-Def
Luxury lifestyle broadband network LX.TV has a couple of interesting moves in the works:
—The fledgling network is partnering with WNBC HD to air LX.TV 1ST/LOOK: NYC, a 30-minute program focusing on nightlife and shopping. The show began airing Tuesday on WNBC 4.4 at 8 a.m. and While WNBC HD has carried stand-alone video segments from LX.TV since last October, when the broadband channel changed its name from Code.TV, this is the first original programming LX.TV has made specifically for the hi-def station. It also the first original online content packaged for a regularly scheduled show, something TMZ on TV won’t be able to claim. The deal came about through the network’s online distribution deal with NBBC, according to CEO Joseph Varet. Release
—LX.TV also is about to announce an original broadband series called LX/Snow. New episodes are promised every weekday of the winter season. In a twist, partner Vail Resorts, will distribute some of the programming through its Snow.com site, through a desktop app and to Colorado TV stations.
Posted In: Entertainment, Sports, Media & Publishing, TV, Technologies / Formats, Broadband
VOD Movies (RENTRAK)
Social Standing
Which media brands are getting a lift from Tweeters and bloggers right now -- and which are getting panned?
Show Me: