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Sports Round-up: Turner-PGA Tour; NBC-MediaZone; Yahoo/Intel; Euroleague.net

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Turner Sports New Media Pacts With PGA Tour: The PGA Tour and Turner Sports New Media have agreed to a multi-year online and mobile deal. Turner, which already had a partnership with the PGA will produce and sell PGATour.com, its first interactive sports partnership without on-air rights. Turner also produces NASCAR.comRelease.
NBC Sports and MediaZone launch sports web TV: Following a recent trial of live broadcasts from Wimbledon, the two companies have announced a joint online sports TV channel to cover everything from surfing to rugby. Most coverage will be for a fee though event-focused ads are also being explored.
Yahoo, Intel partner on TV sports stats service: Yahoo is moving the other direction with an Intel project; the Yahoo Sports for TV service will pipe sports stats for fantasy team followers to TV screens via Viiv-powers PCs. Initially the service covers football but will expand to basketball, baseball and soccer. But the service only is for users with Viiv-branded PCs designed for digital music and video, which analysts say Intel is having trouble moving. Intel hopes efforts like this will help display the benefits of Viiv.
Euroleague Basketball site relaunching: Euroleague.net is relaunching following a 66 percent increase in traffic last season. The official Euroleague basketball site will have better navigation, more multimedia, and an expanded results service. The 2 October relaunch coincides with the start of NBA Europe Live.

Sep 14, 2006 6:11 PM ET

Posted In: Entertainment, Sports, Companies, NBC Universal, Time Warner, Turner, Yahoo

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