Lauren Hockenson

Reporter, Gigaom

More stories from Lauren Hockenson

App developers will have a new way to reach potential users on Twitter: The company announced Thursday that it will support mobile-app install cards, meaning that users can install apps directly from a tweet. The ads will be powered by MoPub, the ad exchange Twitter acquired in […] Read more at GigaOM »

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Despite the hubbub over the revelation that well-known Youtube gaming channel Machinima takes “marketing partnerships” with game companies that essentially amount to paying vloggers to hype up followers about games, and the mounting gray area over whether such a thing is ethical, the FTC told Polygon […] Read more at GigaOM »

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The 60 Minutes’ report on the NSA last night (available here) promised a hard-hitting look, but many called it a “puff piece,” according to a Storify of reactions from journalists built by Circa’s Anthony De Rosa. Of course, Glenn Greenwald chimed in, wondering why reporter John Miller didn’t ask about how […] Read more at GigaOM »