Ryan covers Silicon Valley startups for GigaOM, after spending more than five years on the digital media and telecom beats for a variety of publications in San Francisco and New York. Prior to joining GigaOM, Ryan followed online video and digital media trends for the United Business Media-owned blog Contentinople. Before that, he covered telecom infrastructure for Light Reading. Ryan is a frequent speaker at digital media events, including NAB, SXSW and Social Media Week.
Simulmedia announced that it has raised a $6 million Series C round from its existing group of investors, which include Avalon Ventures, Union Square Ventures and Time Warner Investments. That money will be put toward sales and support as it grabs more TV ad dollars. Read more »
On Tuesday, Netflix Chief Content Officer Ted Sarandos took the stage at the NAB Show in Las Vegas to give a preview of the streaming service’s upcoming slate of original programming, including the return of Arrested Development and other projects. Read more »
Mid-rolls beat pre-rolls as the ads you’re most likely to sit through. Viewers stick around through mid-roll ads about 87 percent of the time, according to Adobe. That compares to a 67 percent completion rate for pre-rolls, and a 50 percent completion rate for post-rolls. Read more »
