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MediaWeek

Adnetik to Fly Solo

Jul 10, 2010 7:03 PM

Havas Digital has begun quietly positioning Adnetik, the real-time digital media–buying arm it launched last year, as an independent entity that will service both its own clients and other non-Havas agencies.

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Will YouTube Swim?

Jul 10, 2010 7:02 PM

Several of the Web’s  biggest publishers will meet this Thursday (July 15) at Starcom MediaVest Group’s offices in Chicago, with the top item on the agenda being the second wave of The Pool, the agency’s ambitious media research project.

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Google Sets Up YouTube Grant Program for Content Creators

Jul 9, 2010 3:45 AM

Google hopes to goose the quality of independent content on YouTube with a grant program that will award $5 million in grants to participants.

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Popular Mechanics to Launch Abridged Mag App

Jul 8, 2010 6:26 AM

Hearst’s Popular Mechanics is the latest magazine to launch a version for the Apple iPad, but readers who want to view the complete magazine on the device will have to wait.

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MobiTV World Cup Streams Top 88 Million Minutes

Jul 7, 2010 6:35 AM

The company delivered roughly 2 billion minutes of TV in all of 2009. That includes every bit of TV footage the company offers to its 10 million subscribers—from Fox News to NBC to ESPN to Comedy Central

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Jul 7, 2010 6:35 AM

The company delivered roughly 2 billion minutes of TV in all of 2009. That includes every bit of TV footage the company offers to its 10 million subscribers—from Fox News to NBC to ESPN to Comedy Central

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Contest Lifts Traffic and Buzz for MTV, AmEx

Jul 7, 2010 1:38 AM

It seems as though there are a lot of folks out there that want to be the social media face of MTV. On June 14, the network launched a program in conjunction with American Express, called Follow Me: The Search for the first MTV TJ (TJ, as it Twitter Jockey).

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TJ Contest Lifts Traffic, Buzz For MTV, American Express

Jul 7, 2010 1:38 AM

The Follow Me: The Search for the first MTV TJ program has generated over 33,000 tweets among followers

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Simultaneous Viewing and Surfing Commonplace, Study

Jul 6, 2010 11:35 PM

Nielsen, on behalf of Yahoo, reports that multitasking is no longer the domain of the fantasy football-playing males; it is now commonplace among most demographics the study found

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CBS, MediaMind Partner on Video Extender Ad Tool

Jul 6, 2010 6:01 AM

One of the problems with Web video is that there is only so much video ad inventory online, many publishers shove video spots into traditional display ads. CBS believes it has an answer to that conundrum.

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Council to Counter Web Content Generators’ Growing Clout?

Jul 5, 2010 11:19 PM

Internet Content Syndication Council, which includes members such as Procter & Gamble, Reuters and The Tribune Company, are circulating a document that could eventually evolve into an official doctrine on online content syndication

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Jul 5, 2010 11:19 PM

Internet Content Syndication Council, which includes members such as Procter & Gamble, Reuters and The Tribune Company, are circulating a document that could eventually evolve into an official doctrine on online content syndication

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Bleacher Report Inks Deal With Philly.com

Jul 1, 2010 6:01 AM

Bleacher Report, the fast-growing, fan-centric sports Web site has inked a content distribution deal with Philly.com.

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Hulu Launches Subscription Service

Jun 30, 2010 4:03 AM

Hulu has launched a preview of Hulu Plus, its long-rumored ad-supported subscription service, which offers expanded content like past seasons of Glee and House.

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TheStreet.com Intros Premium OptionsProfits

Jun 29, 2010 7:12 PM

TheStreet.com has introduced a new premium subscription content offering called OptionsProfits, which promises expert, insider information on the options industry.

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PGA.com Tees Up New ‘Courses’ Locator Tool

Jun 29, 2010 3:56 AM

Golfers can search for courses by price, location, and whether or not they employ a PGA instructor on staff

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Jun 29, 2010 3:56 AM

Golfers can search for courses by price, location, and whether or not they employ a PGA instructor on staff

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White House Supports FCC Wireless Spectrum Position

Jun 28, 2010 5:25 AM

Back proposal to reclaim 500 MHz of federal and commercial spectrum to stimulate mobile and fixed broadband

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Jun 27, 2010 9:26 PM

‘Clean Break’ takes pals Brady and J.J. to places like San Diego, Venice Beach and Hood River, Oregon to try their hand at sports like kiteboarding, surfing and windsurfing

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IAB Seeking to Set Standards

Jun 26, 2010 7:05 PM

Web audience measurement amounts to a Tower of Babel, with various vendors and Web publishers speaking in a multitude of tongues. The result is confusing advertisers and frustrating online publishers who believe the lack of consistency is costing them revenue.

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The Bestsellers

From iTunes and YouTube to Facebook and Kindle, the most popular content on the web, free and paid.

YouTube Music Videos YouTube Music Videos
. Sexy And I Know It [Audio]
See The Other Bestsellers »

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Social Standing

Which media brands are getting a lift from Tweeters and bloggers right now -- and which are getting panned?

"Sentiment" Scores for All the Companies »

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