MediaWeek
Jul 10, 2010 7:03 PM
Havas Digital has begun quietly positioning Adnetik, the real-time digital media–buying arm it launched last year, as an independent entity that will service both its own clients and other non-Havas agencies.
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MediaWeek
Jul 10, 2010 7:02 PM
Several of the Web’s biggest publishers will meet this Thursday (July 15) at Starcom MediaVest Group’s offices in Chicago, with the top item on the agenda being the second wave of The Pool, the agency’s ambitious media research project.
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MediaWeek
Jul 9, 2010 3:45 AM
Google hopes to goose the quality of independent content on YouTube with a grant program that will award $5 million in grants to participants.
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MediaWeek
Jul 8, 2010 6:26 AM
Hearst’s Popular Mechanics is the latest magazine to launch a version for the Apple iPad, but readers who want to view the complete magazine on the device will have to wait.
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MediaWeek
Jul 7, 2010 6:35 AM
The company delivered roughly 2 billion minutes of TV in all of 2009. That includes every bit of TV footage the company offers to its 10 million subscribers—from Fox News to NBC to ESPN to Comedy Central
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MediaWeek
Jul 7, 2010 6:35 AM
The company delivered roughly 2 billion minutes of TV in all of 2009. That includes every bit of TV footage the company offers to its 10 million subscribers—from Fox News to NBC to ESPN to Comedy Central
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MediaWeek
Jul 7, 2010 1:38 AM
It seems as though there are a lot of folks out there that want to be the social media face of MTV. On June 14, the network launched a program in conjunction with American Express, called Follow Me: The Search for the first MTV TJ (TJ, as it Twitter Jockey).
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MediaWeek
Jul 7, 2010 1:38 AM
The Follow Me: The Search for the first MTV TJ program has generated over 33,000 tweets among followers
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MediaWeek
Jul 6, 2010 11:35 PM
Nielsen, on behalf of Yahoo, reports that multitasking is no longer the domain of the fantasy football-playing males; it is now commonplace among most demographics the study found
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MediaWeek
Jul 6, 2010 6:01 AM
One of the problems with Web video is that there is only so much video ad inventory online, many publishers shove video spots into traditional display ads. CBS believes it has an answer to that conundrum.
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MediaWeek
Jul 5, 2010 11:19 PM
Internet Content Syndication Council, which includes members such as Procter & Gamble, Reuters and The Tribune Company, are circulating a document that could eventually evolve into an official doctrine on online content syndication
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MediaWeek
Jul 5, 2010 11:19 PM
Internet Content Syndication Council, which includes members such as Procter & Gamble, Reuters and The Tribune Company, are circulating a document that could eventually evolve into an official doctrine on online content syndication
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MediaWeek
Jul 1, 2010 6:01 AM
Bleacher Report, the fast-growing, fan-centric sports Web site has inked a content distribution deal with Philly.com.
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MediaWeek
Jun 30, 2010 4:03 AM
Hulu has launched a preview of Hulu Plus, its long-rumored ad-supported subscription service, which offers expanded content like past seasons of Glee and House.
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MediaWeek
Jun 29, 2010 7:12 PM
TheStreet.com has introduced a new premium subscription content offering called OptionsProfits, which promises expert, insider information on the options industry.
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MediaWeek
Jun 29, 2010 3:56 AM
Golfers can search for courses by price, location, and whether or not they employ a PGA instructor on staff
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MediaWeek
Jun 29, 2010 3:56 AM
Golfers can search for courses by price, location, and whether or not they employ a PGA instructor on staff
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MediaWeek
Jun 28, 2010 5:25 AM
Back proposal to reclaim 500 MHz of federal and commercial spectrum to stimulate mobile and fixed broadband
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MediaWeek
Jun 27, 2010 9:26 PM
‘Clean Break’ takes pals Brady and J.J. to places like San Diego, Venice Beach and Hood River, Oregon to try their hand at sports like kiteboarding, surfing and windsurfing
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MediaWeek
Jun 26, 2010 7:05 PM
Web audience measurement amounts to a Tower of Babel, with various vendors and Web publishers speaking in a multitude of tongues. The result is confusing advertisers and frustrating online publishers who believe the lack of consistency is costing them revenue.
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