Media — paidContent

Media

A&E Taps Microsoft’s Admira For Targeted — And Limited — TV Media Buys

A&E is looking to test how well Microsoft’s addressable TV platform Admira can handle targeted media buys across some of its smaller channel… Read More »

By Mark Sweney: Microsoft (NSDQ: MSFT) and Publicis Groupe, owner of ad networks including Saatchi & Saatchi, have struck a deal to tap in… Read More »

 
 
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