Jul 18, 2011 6:22 AM
Aegis Media, the media buying and marketing division of Aegis Group, is beefing up its mobile assets and activity: it is taking an undisclosed minority stake, worth $11 million, in TigerSpike, a developer of apps for blue-chip publishers like News Corp (NSDQ: NWS). The Economist, Telegraph Media Group and Mail…
Posted In: Advertising, Apps, Marketing, Mobile, Money, Companies, DMGT, Pearson, Economist, Telegraph, Countries, Europe, UK, Asia, aegis, tigerspike
Jun 7, 2011 10:01 AM
More than two years after UK ad holding company Aegis first considered selling off its marketing and research unit Synovate, the company is in deal talks with France’s Ipsos, Mediapost reports.
Posted In: Advertising, Marketing, Money, M&A & Venture Capital, Mergers & Acquisitions, Research & Metrics, Research, Countries, Europe, UK, France, aegis, synovate research
Jan 25, 2010 8:48 AM
Aegis Group is continuing its expansion into China, with the acquisition of a 17.7 percent stake in media buyer and ad agency Charm Communications. Terms weren’t disclosed, but Aegis says that Charm’s total gross assets are $143 million. As part of this acquisition, Aegis’s Vizeum unit is forming a joint…
Posted In: Advertising, Marketing, Money, M&A & Venture Capital, Mergers & Acquisitions, Countries, Asia, China, aegis, charm communications
Oct 28, 2008 9:57 AM
Aegis North America CEO Sarah Fay, in a conversation with Andy Serwer, Fortune’s managing editor, at Future of Business Media conference hit on all the touch points facing the ad industry right now: the state of ad spend, the divide between traditional and digital, the Google (NSDQ: GOOG) issue and…
Posted In: Advertising, Marketing, aegis, andy serwer, sarah fay
Oct 6, 2008 6:50 AM
Media buying and planning firm Aegis Group’s latest acquisition is a little off the beaten path. It has bought fellow London-based company Clownfish, which helps advise marketers on crafting more eco-friendly, “sustainable” initiatives. The acquisition’s terms weren’t detailed, though Aegis said Clownfish has $880,000 (£500,000) in gross assets. While the…
Posted In: Advertising, Marketing, Money, M&A & Venture Capital, Mergers & Acquisitions, Countries, Europe, aegis, clownfish
Sep 11, 2008 6:21 AM
UK media agency firm Aegis Group has acquired search engine marketer Range Online Media. The purchase was made by Aegis’ search marketing arm, Isobar. Terms were not disclosed, although Aegis noted that the Fort Worth, TX.-based Range Online has gross assets of $12 million. Founded in 2001, Range Online initially…
Posted In: Advertising, Marketing, Money, M&A & Venture Capital, Mergers & Acquisitions, Search, Technologies / Formats, Countries, Europe, aegis, range online media
Apr 21, 2008 3:38 PM
After a decade at ad holding company Aegis Media, David Verklin will leave his post as CEO of Aegis Media Americas at the end of the year, AdAge reports. He will be succeeded by Sarah Fay, who is currently CEO of both Carat and Aegis search marketing unit Isobar US.…
Posted In: Advertising, Industry Moves, Marketing, aegis, david verklin
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