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Dec 1, 2008 11:01 PM
Six months after announcing an action sports joint venture built on the Action Sports Tour, divisions of NBC Universal (NYSE: GE) and Viacom (NYSE: VIA) are already revamping the concept—name and all. Meet Alli, the Alliance of Action Sports, a combo of former AST events like The Dew Tour with…
Posted In: Entertainment, Sports, Companies, NBC Universal, Viacom, MTV, alli
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