Magna Global’s Bob Coen has downgraded his forecast for U.S. online ad spend to 8 percent growth from his earlier call this summer for web a… Read More »
Magna’s Coen Revises Online Ad Spend Forecast Downward; Sees 12 Percent Gain In ’08
By David Kaplan
Jul. 8, 2008, 7:35pm
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Magna’s Bob Coen has revised his forecast for online ad spending downward — he now sees 12 percent growth for online advertising this year,… Read More »
ZenithOptimedia and Universal McCann presented buoyant internet ad outlooks for the next four years to kick off the UBS Global Media & Telec… Read More »
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