<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	xmlns:georss="http://www.georss.org/georss" xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" xmlns:media="http://search.yahoo.com/mrss/"
	>

<channel>
	<title>paidContent &#187; Christina Mace-Turner</title>
	<atom:link href="http://paidcontent.org/tag/christina-mace-turner/feed/" rel="self" type="application/rss+xml" />
	<link>http://paidcontent.org</link>
	<description>The economics of digital content</description>
	<lastBuildDate>Thu, 19 Dec 2013 18:53:16 +0000</lastBuildDate>
	<language>en</language>
		<sy:updatePeriod>hourly</sy:updatePeriod>
		<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.com/</generator>
<cloud domain='paidcontent.org' port='80' path='/?rsscloud=notify' registerProcedure='' protocol='http-post' />
<image>
		<url>http://0.gravatar.com/blavatar/89ee7e1250b4095eefb87d28e6e64947?s=96&#038;d=http%3A%2F%2Fs2.wp.com%2Fi%2Fbuttonw-com.png</url>
		<title> &#187; Christina Mace-Turner</title>
		<link>http://paidcontent.org</link>
	</image>
	<atom:link rel="search" type="application/opensearchdescription+xml" href="http://paidcontent.org/osd.xml" title="paidContent" />
	<atom:link rel='hub' href='http://paidcontent.org/?pushpress=hub'/>
	<item>
		<title>Flipboard adds Books section integrated with Apple&#8217;s iBookstore</title>
		<link>http://paidcontent.org/2012/11/15/flipboard-adds-books-section-integrated-with-ibookstore/</link>
		<comments>http://paidcontent.org/2012/11/15/flipboard-adds-books-section-integrated-with-ibookstore/#comments</comments>
		<pubDate>Thu, 15 Nov 2012 14:59:57 +0000</pubDate>
		<dc:creator><![CDATA[Laura Hazard Owen]]></dc:creator>
				<category><![CDATA[Christina Mace-Turner]]></category>
		<category><![CDATA[social news apps]]></category>

		<guid isPermaLink="false">http://paidcontent.org/?p=220733</guid>
		<description><![CDATA[Social news app Flipboard aims to help readers discover books in a new partnership with Apple's iBookstore. Flipboard takes a cut of each book sale made via its platform.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=paidcontent.org&#038;blog=33319749&#038;post=220733&#038;subd=gigaompaidcontent&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="http://gigaompaidcontent.files.wordpress.com/2012/11/photo.png"><img  title="Flipboard books section 1" alt="" src="http://gigaompaidcontent.files.wordpress.com/2012/11/photo.png?w=225&#038;h=300" height="300" width="225" class="alignleft size-medium wp-image-220737" /></a>Social news app Flipboard already aims to help users discover new web content. Now the company is branching out to book discovery. On Thursday, Flipboard added a new Books section to its iOS apps in partnership with Apple&#8217;s iBookstore. Users can browse for books in 25 categories and then link directly to the iBookstore to buy them.</p>
<p>&#8220;By surfacing books available on the iBookstore on Flipboard, readers will encounter great books naturally, alongside the kinds of content they&#8217;re already reading about,&#8221; Flipboard head of publisher partnerships <a href="http://www.wafb.com/story/20105923/flipboard-launches-new-books-section-and-integrates-apples-ibookstore-to-further-book-discovery">Christina Mace-Turner said in a statement</a>, &#8220;so they can explore popular books as well as discover the many thousands of amazing books in the long tail.&#8221;</p>
<p>Each books page on Flipboard shows three titles, including their cover, author and a book description pulled from the iBookstore.</p>
<p>MediaPost <a href="http://www.mediapost.com/publications/article/187286/flipboard-adds-books-to-content-expands-media-rea.html">reports that Flipboard is part of the iBookstore affiliate program</a> and takes a 5 percent cut of each book sale referred by its platform. The book sections are available in 10 countries and &#8220;there are 25 customized and localized sections for the United States, Canada, the United Kingdom, Australia, Brazil, France, Germany, The Netherlands, Italy, and Spain.&#8221;</p><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=paidcontent.org&#038;blog=33319749&#038;post=220733&#038;subd=gigaompaidcontent&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/PaidContent_RSS_300x250&#038;sz=300x250&#038;c=998717"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/PaidContent_RSS_300x250&#038;sz=300x250&#038;c=998717" /></a></p>]]></content:encoded>
			<wfw:commentRss>http://paidcontent.org/2012/11/15/flipboard-adds-books-section-integrated-with-ibookstore/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
		<media:thumbnail url="http://gigaompaidcontent.files.wordpress.com/2012/11/photo-1-e1352991547358.png?w=150" />
		<media:content url="http://gigaompaidcontent.files.wordpress.com/2012/11/photo-1-e1352991547358.png?w=150" medium="image">
			<media:title type="html">photo (1)</media:title>
		</media:content>

		<media:content url="http://2.gravatar.com/avatar/83965de6c2033ee5ab075123394cec0a?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">laurahowen38</media:title>
		</media:content>

		<media:content url="http://gigaompaidcontent.files.wordpress.com/2012/11/photo.png?w=225" medium="image">
			<media:title type="html">Flipboard books section 1</media:title>
		</media:content>
	</item>
	</channel>
</rss>
