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Cm Summit

@ CM Summit: Armstrong: AOL’s Content Approach Is Similar To Disney

Jun 8, 2010 11:51 AM

Luckily for internet-related conference organizers, *AOL* CEO Tim Armstrong doesn’t seem to be getting tired of answering the question: “What was wrong with AOL (NYSE: AOL) when you got there?” Answering that query from FM’s John Battelle at the CM Summit, Armstrong said that there was a flawed emphasis on…

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Posted In: Advertising, Marketing, Media & Publishing, Online News, Companies, AOL, Bebo, cm summit, tim armstrong

@ CM Summit: Twitter Rolling Out Content ‘Attachments’ For Third Parties

Jun 8, 2010 9:18 AM

Twitter COO Dick Costolo kicked off day two of Internet Week NY and the CM Summit by talking about what Twitter—which he says now has 190 million monthly users—will offer to third parties and what it won’t. Now that it has added location services and “promoted tweets,” Costolo told Federated…

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Posted In: Advertising, Marketing, Research & Metrics, Social Media, cm summit, dick costolo

@ CM Summit: Sulzberger: Social Sharing Will Be Outside Paywall Meter

Jun 7, 2010 5:25 PM

Arthur Sulzberger, Jr., has been making the media conference rounds a lot lately to talk up the metered paywall coming to NYTimes.com next January, so it’s not surprising he didn’t have much to add in the way of new details in his closing appearance at the Conversational Media Summit. But…

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Posted In: Advertising, Media & Publishing, Newspapers, Companies, New York Times, arthur sulzberger, cm summit

Corrected: @ CM Summit: AdMob’s Hamoui: Nothing New About iAd’s Rich Media

Jun 7, 2010 4:32 PM

Correction: In the original, I misheard AdMob CEO Omar Hamoui’s responses to an audience question. The story and headline have been updated to reflect the correct version. Asked to navigate between Google (NSDQ: GOOG) and Apple’s mobile systems, AdMob CEO Omar Hamoui showed off his diplomatic skills in an interview…

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Posted In: Advertising, Mobile, Companies, Apple, iPad, iPhone, Google, Android, admob, cm summit, omar hamoui

Mary Meeker’s Internet Trends: CM Summit Edition

Jun 7, 2010 2:55 PM

The latest Internet Trends report is up from Morgan Stanley’s Mary Meeker, who presented at the CN Summit today in New York. David Kaplan covered the session in tweets here. here. I’ve pulled a few highlights from my first read; the full 53-slide presentation is embedded below: —iPad usage is…

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Posted In: Advertising, Marketing, Research & Metrics, Research, cm summit, mary meeker

@ CM Summit: Meeker: Smartphone Shipments Will Surpass PCs Within Two Years

Jun 7, 2010 2:32 PM

Morgan Stanley internet analyst Mary Meeker raced through a stream of stats, mostly about mobile, during her presentation at the Conversational Marketing Summit. One of the most surprising was that the US has surpassed Japan as the country with the most 3G users. That has led to a shift in…

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Posted In: Mobile, Research & Metrics, Metrics, Research, cm summit, mary meeker

@ CM Summit: Yahoo Wants Newspapers To Take Advantage Of Associated Content

Jun 7, 2010 11:19 AM

When Yahoo (NSDQ: YHOO) execs appear at conferences, the main takeaway they strive to get across is the company’s commitment to local. In her talk with Federated Media’s John Battelle at his Conversational Media Summit, Yahoo Americas EVP Hilary Schneider certainly hit that note, but in a new twist, talked…

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Posted In: Advertising, Local, Media & Publishing, Newspapers, Companies, Yahoo, cm summit, hilary schneider

@ CM Summit: Will There Ever Be A Standard Social Media Measurement? Depends Who You Ask

Jun 10, 2008 2:09 PM

Debra Aho Williamson, senior analyst, eMarketer put the question of “How do we get to good, solid metrics of social media and advertisers?” to a panel of two metrics providers and a digital PR exec at Federated Media’s Conversational Marketing Summit. Assessing the state of the industry’s progress on developing…

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Posted In: Advertising, Marketing, Research & Metrics, Metrics, Social Media, cm summit

@ CM Summit: Agencies: Big On Data, Not On Insight

Jun 10, 2008 11:20 AM

The transition from traditional to digital has agencies trying to figure out what their roles are. “What can agencies do with regard to sorting through metrics? Where’s the insight?” were the questions Chas Edwards, publisher and chief revenue officer, Federated Media, pointed out to a morning panel at his company’s…

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Posted In: Advertising, Marketing, cm summit

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