Two weeks from now several hundred execs will gather for our flagship conference paidContent 2012: At The Crossroads with one goal in mind: developing and honingsustainable business models that will support quality media, entertainment and information across platforms. Read more »
We’ve added more speakers to our already rich roster for paidContent 2012, May 23rd in New York. Join us for a full-day event for networking and much more. Read more »
Maybe Keith Olbermann should have given more thought to setting up his own outlet following his departure from MSNBC (NSDQ: CMCSA) last year. Read more »
Our acclaimed one-day event, paidContent 2012, returns to The TimesCenter in New York City on March 1. Now in its third year, paidContent 20… Read more »
Missing Keith Olbermann during Countdown-less Iowa caucus coverage on Current TV? Olbermann tweeted that he’ll be back Wednesday night but t… Read more »
As 2011 draws to a close, we’re looking forward to paidContent 2012: At the Crossroads, March 1, 2012 at the TimesCenter in New York City.… Read more »
If you’re reading this, you’re already aware of how important it is to be in the know about the constantly changing world of digital content… Read more »
How did The CW wind up mining digital gold for CBS (NYSE: CBS) and Warner Bros.? (NYSE: TWX) Former network head Dawn Ostroff detailed the s… Read more »
Here’s your chance to catch up on a jam-packed paidContent Entertainment — or brush up on the details for all of you who spent Thursday at… Read more »
Robert Tercek, the former MTV exec and ex-president, Digital Media of Discovery’s OWN: The Oprah Winfrey Network, closed paidContent Enterta… Read more »
The same kind of disruption that changed the tech is coming to television and films, warned panelists Thursday at paidContent Entertainment… Read more »
When it comes to marketing, some things are obvious: Twitter is important. Facebook is more important (at least so far). Holding onto those… Read more »
It’s one thing to stand out among dozens of cable channels but another to get noticed against a backdrop of millions of websites. Yet some c… Read more »
Google (NSDQ: GOOG) does not expect Google TV users to cancel their cable, claimed Google VP product development Mario Queiroz in a conversa… Read more »
It’s an age of seemingly unlimited potential for those with creativity and drive, given the freedom that the Internet has provided to anyone… Read more »
Angry Birds is one of the the most popular game apps, but as various offshoots develop — merchandise, TV shows, more animated movies — the… Read more »
We’re going to see new combinations of video games and old-fashioned board games and gambling, panelists said in “The Accelerated Evolution… Read more »
CBS (NYSE: CBS) has taken what Jim Lanzone, president of CBS Interactive, calls “a pragmatic path” in terms of distributing streamed videos… Read more »
It’s a wild world these days at the intersection of traditional television business models and all the new ways that people are consuming co… Read more »
Veteran TV exec Dawn Ostroff has only been in her job as the head of Condé Nast’s new entertainment unit for three weeks, so it made sense… Read more »
Consumers are watching more TV today than ever before, but that increased consumption is rapidly changing with the times. According to a new… Read more »
paidContent Entertainment: Everything Everywhere is this Thursday, November 3rd in West Hollywood. We’ve tweaked the program, the format, an… Read more »
Join us for paidContent Entertainment: Everything Everywhere event on November 3rd in West Hollywood, our one-day, fast-paced conference tha… Read more »
Facebook has had a lot of scrutiny over how it uses information about you to market to you — something that has only been heightened the in… Read more »
At paidContent Entertainment: Everything Everywhere on November 3rd in West Hollywood, we’re once again bringing together industry leaders,… Read more »
One of iPad’s flagship apps wants to help publishers sell ads by flipping back to familiar old print rules. “One of the big problems with th… Read more »
Given the recent news of Carol Bartz’s departure as CEO, a Q&A with EVP of Americas Ross Levinsohn couldn’t have come at a more opportune mo… Read more »
Neal Mohan thinks display advertising can be a $200 billion business and that Google (NSDQ: GOOG) is uniquely positioned to help make it so.… Read more »
Last week’s paidContent Advertising conference in New York was so full of excellent speakers with news and info that even I’m still catching… Read more »
We’ve just wrapped up our paidContent Advertising conference in New York, a day jam-packed with discussions about ad exchanges, paid content… Read more »
The rise of digital advertising exchanges, real-time bidding and other new innovations in the online advertising market has the potential to… Read more »
Interactive ad vet Wenda Harris Millard has long championed the need for online advertising to have a greater level of creative quality, so… Read more »
There is no scrolling on Flipboard — that’s rule number one, said Mike McCue, the social reader’s CEO, in a conversation with paidContentUK… Read more »
Tablets and smart phones are everywhere you turn but companies have been slow to redirect their ad spending to these new platforms. For now,… Read more »
When it comes to social media, an area dominated by the consumer, where do brands fit in? At paidContent Advertising, Adam Ostrow, SVP of co… Read more »
Facebook has had a lot of scrutiny over how it uses information about you to market to you, but we have only started to scratch the surface… Read more »
New device opportunities should allow Hearst to drive its digital revenue model away from advertising reliance, and toward 50/50 equivalence… Read more »
People are getting more social and more altruistic. That’s the simple part of the takeaway from Nielsen SVP of consumer insights and analyti… Read more »