Food Network wants to partner with YouTube to produce exclusive content for the site as part of its professional channels initiative. For the cable network, it’s part of a bigger initiative of embracing online content. But can Food Network find an audience on YouTube? Read more »
Food Network’s digital strategy has always been fairly straightforward: to supplement its cable TV content and promote its on-air talent. Consequently its Website, its social media efforts and its mobile apps are all linked to its programming. But this week Food Network deviated from that strategy. Read more »
Since the living isn’t that fine these days, time to do a rethink: Scripps Networks Interactive (NYSE: SNI), the parent of Food Network, amo… Read more »