Staci D. Kramer
Nov 30, 2011 12:20 PM
Nine months after he fired Jack Griffin, Time Warner (NYSE: TWX) CEO Jeff Bewkes has finally filled the most prominent empty chair at the media company, appointing Laura Lang, CEO of Digitas since 2008, as CEO of Time Inc. Once again, he’s going outside the company to do it—and this…
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Advertising, Media & Publishing, Magazines, Companies, Time Warner, Time Inc., digitas, laura lang
Jeff Roberts
Sep 15, 2011 4:23 PM
Tablets and smart phones are everywhere you turn but companies have been slow to redirect their ad spending to these new platforms. For now, mobile advertising remains a tantalizing but still elusive opportunity. Three executives gathered at paidContent Advertising to share their thoughts on when and how the ad industry…
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Advertising, Events, ContentNext Events, paidContent Advertising, Companies, Time Warner, Time Inc., digitas, mobile advertising, pandora, time
David Kaplan
Dec 11, 2008 5:47 PM
Publicis Groupe’s Digitas is reorganizing its U.S. group and has decided to shed about 70 jobs in the process, including 25 in New York, SAI reports, citing unidentified sources. A company rep declined to address the numbers, but did confirm to paidContent that there were layoffs. Digitas’ statement: “In response…
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Advertising, Jobs & Layoffs, digitas, layoffs
David Kaplan
Jun 5, 2008 12:19 PM
The notion of a digital upfront similar to the annual TV dog and pony shows strikes some ad industry observers as dubious, but that doesn’t seem to stop efforts kicking it into gear. The latest: this afternoon, Publicis Groupe’s Digitas tries a twist with a presentation it calls “The Newfront.”…
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Advertising, Media & Publishing, TV, Companies, Publicis, digitas
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