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Empirioasia

Publicis Groupe Buys Chinese Digital Shop EmporioAsia

May 22, 2008 7:11 AM

Just in time for the summer Olympics in Beijing, Publicis Groupe has acquired its second major Chinese digital ad shop, Shanghai-based digital marketer EmporioAsia. Terms were not disclosed. The Chinese agency will be rechristened EmporioAsia Leo Burnett, with the add-on name coming from one of Publicis’ main creative shops. EmporioAsia’s…

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Posted In: Advertising, Marketing, Money, M&A & Venture Capital, Mergers & Acquisitions, Companies, Publicis, Countries, Asia, China, empirioasia

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