Forget the international date line. I crossed the international tennis line when I flew to the UK this weekend, leaving behind a place where I could follow most of Wimbledon live online at no charge on NBC, which even will stream the finals live, and ESPN (NYSE: DIS)  for one…

Right in time for March Madness—and a challenging environment for online advertising—ESPN360 last week starting allowing marketers to place ad insertions into live event streams.  Since Friday and continuing through March 15, advertisers will be featured in live streams of at least 124 college basketball conference tournament games, including simulcasts…

If it’s March, it’s madness. Between now and the NCAA Men’s Division I National Championship on April 6, fans will be served an all-you-can-eat, ad-supported buffet of college hoops online served up primarily by CBSSports.com and ESPN.com/ESPN360. The video philosophies couldn’t be more different: the Disney (NYSE: DIS) broadband sports…

Some broadband networks have been pulling back from HD broadband but ESPN360.com will start to provide the higher-quality experience with its NBA game this Wednesday. It’s a combination of 16:9 aspect ratio and a higher-bit rate of about 2 Mbps. Unlike other efforts, it won’t require selecting a special HD…

Damon Phillips is joining ESPN (NYSE: DIS) as the new VP of broadband network ESPN360.com; the post has been vacant since Jeff Cravens left in October. His responsibilities include strategy, programming and operations as well as working. He’ll report to John Zehr, SVP-digital media production, and John Papa, VP, strategic…