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	<title>paidContent &#187; Francine Pascal</title>
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	<description>The economics of digital content</description>
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		<title>paidContent &#187; Francine Pascal</title>
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		<title>The Babysitters are back, and republished as ebooks</title>
		<link>http://paidcontent.org/2012/11/14/the-babysitters-are-back-and-republished-as-ebooks/</link>
		<comments>http://paidcontent.org/2012/11/14/the-babysitters-are-back-and-republished-as-ebooks/#comments</comments>
		<pubDate>Wed, 14 Nov 2012 16:09:22 +0000</pubDate>
		<dc:creator>Laura Hazard Owen</dc:creator>
				<category><![CDATA[babysitters club]]></category>
		<category><![CDATA[david levithan]]></category>
		<category><![CDATA[Francine Pascal]]></category>
		<category><![CDATA[Goosebumps]]></category>
		<category><![CDATA[Sweet Valley High]]></category>

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		<description><![CDATA[Scholastic is releasing the first 20 books in the mega-bestselling "Babysitters Club" series as ebooks. The books rose to worldwide popularity in the 1980s and 1990s, and Scholastic hopes to bring back the now-grown fans who read them as kids.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=paidcontent.org&#038;blog=33319749&#038;post=220647&#038;subd=gigaompaidcontent&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="http://gigaompaidcontent.files.wordpress.com/2012/11/the-truth-about-stacey.jpg"><img  title="the truth about stacey babysitters club" alt="" src="http://gigaompaidcontent.files.wordpress.com/2012/11/the-truth-about-stacey.jpg?w=205&#038;h=300" height="300" width="205" class="alignleft size-medium wp-image-220651" /></a>Can you name all seven of Mallory&#8217;s brothers and sisters? What was Kristy&#8217;s softball team called?  What is Claudia&#8217;s favorite color?</p>
<p>If you can&#8217;t answer these questions, today&#8217;s news probably won&#8217;t interest you. If you said &#8220;Adam, Bryan, Jordan, Vanessa, Nicky, Margo, Claire, Krushers and purple,&#8221; you&#8217;ll be excited to learn that Scholastic is releasing the first 20 books in the mega-bestselling 1980s and &#8217;90s teen series <em>The Babysitters Club</em> as ebooks on Dec. 1. At a list price of $5.99 apiece, they&#8217;re cheap enough that once-rabid fans (ahem) can stock up on a few &#8212; though if all 250 books in the series and its spinoffs are eventually republished as ebooks, I might have to make some tough decisions.</p>
<p>Scholastic has printed over 176 million copies of the BSC books worldwide. The ebooks are being released with their original covers by Hodges Soileau &#8212; making it clear that Scholastic is hoping to capitalize on the nostalgia factor here. &#8220;We want it to be comfort food for the older reader, but at the same time really to get to the new fans,&#8221; <a href="http://shelf-life.ew.com/2012/11/14/baby-sitters-club-ebooks/">Scholastic Editorial Director David Levithan told <em>Entertainment Weekly</em></a>. Scholastic has also <a href="https://apps.facebook.com/thebabysittersclub/">launched a Facebook page</a> with the motto &#8220;there for you then, there for you now&#8221; for &#8220;longtime fans.&#8221;</p>
<p>Scholastic had previously <a href="http://www.nytimes.com/2009/12/31/books/31babysitters.html?pagewanted=all">released the first seven books in the series, plus a new prequel in modernized editions</a> with new covers and some updated details. Those repackaged titles are available as ebooks too, and I&#8217;ve asked Scholastic whether it will be selling two ebook versions or whether the older ebooks will be phased out.</p>
<p>Other popular series of the 1980s and &#8217;90s have also been reintroduced to now-grown fans. St. Martin&#8217;s is <a href="http://www.sweetvalleytenyearslater.com/?page_id=74">reissuing</a> the first 12 books in Francine Pascal&#8217;s &#8220;Sweet Valley High&#8221; series as ebooks this month (<a href="http://www.amazon.com/Double-Love-Sweet-Valley-ebook/dp/B009LRWGIC/ref=sr_1_3?s=digital-text&amp;ie=UTF8&amp;qid=1352908933&amp;sr=1-3&amp;keywords=sweet+valley+high">at just $2.99 apiece</a>), and Scholastic has published the original Goosebumps books as &#8220;<a href="http://www.scholastic.com/resources/booklist/goosebumps-classics/">Goosebumps Classics.</a>&#8220;</p>
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