Buddy Media, a startup that helps businesses manage their presence on Facebook, has raised $23 million in a third round of funding. The company’s tools are used by big brands, such as Johnson & Johnson and Target, to build and update their Facebook pages. Buddy Media says it currently has…

Real-time bidding is already a common feature of online advertising, but rich media ads aren’t often used for these generally low-cost plays. Rich media provider OggiFinogi hopes to change that a bit, now that it has raised a $2 million first round. The round was led by Greycroft Partners, with…

Extreme Reach, which sells a digital platform that advertisers can use to deliver their video ads to TV stations and websites, has raised $9 million in a second round of funding. Extreme Reach says that since its start two years ago it has delivered ads from “several hundred” ad agencies…

Resonate Networks has raised a $5 million second round for its “attitudinal” targeting, which sounds like just another word for aiming ads towards web users’ behavior or according to a site’s content. However, Resonate CEO Bryan Gernert begs to differ, saying that the Reston, VA.-based online ad firm can reach…

Doesn’t look like Twitter’s decision to introduce an ad platform of its own is getting in the way of fundraising efforts by startups building alternate ad models around the site. Ad.ly, an ad network that matches popular Tweeters with advertisers, has raised $5 million in a first round of funding,…

It took a year, 160 first meetings and a lot of travel time but Greycroft Partners finally has closed its second fund, $130.7 million Greycroft II. It’s a case of second verse, same as the first with plans to continue investing in early-stage digital media companies that deliver products and…

SF-based advertising analytics startup WideOrbit has received $9.5 million in a fourth round of funding, VentureBeat reports. Mayfield Fund led the round, which isn’t closed—as the firm is hoping to wind up with a solid $10 million. Existing backers Khosla Ventures, Greycroft Partners and Hearst Ventures also participated. The firm…

MDX Medical’s Vitals.com has closed a $4 million round of funding. Milestone Venture Partners, Greycroft Partners and Cross Atlantic Partners led the round, while Health Venture Group participated with follow-on financing. A doctor evaluation and comparison service, New Jersey-based Vitals.com provides peer evaluations and patient feedback on over 720,000 doctors…

Sportgenic, the San Francisco-based online ad networked focused on sports sites, has received $10 million in its second round of funding. The round was led by Adams Street Partners, and previous investors Alsop Louie Partners, KPG Ventures, and Greycroft Partners also invested in the new round. The company, formerly called…

Marketbright, a startup offering marketing automation software, has raised an unspecified first round funding from Greycroft Partners and Knights Bridge Capital Partners. The San Bruno, CA-based startup delivers on-demand such services as automated lead-scoring and marketing analytics. CEO Dom Lindars was previously at Oracle, with a background in marketing software.…

ImageSpan, a company that enables digital content licensing, has raised an $11 million second round led by Bertelsmann Digital Media Investments. Past backers Greycroft Partners and Village Ventures also participated, along with New York City Investment Fund, City Lights Capital Management and Ackerley Partners LLC. The Sausalito, CA-based company raised…

Buzzd, which is developing a location-based social network that revolves around entertainment listings, plans to announce today that it has raised an undisclosed amount of capital in a first round led by Greycroft Partners and Monitor Ventures. The NY-based company, which has 10 employees, plans to use the money for…

Buddy Media, a developer of social networking apps, has raised a $6.5 million second round from Softbank, European Founders Fund, Greycroft Partners, Ron Conway, as well as its previous backers.. The NYC-based company previously raised $1.5 million from Howard Lindzon, Peter Thiel, Roger Ehrenberg Mark Pincus and James Altucher, so…

P2P video platform Vuze, formerly known as Azureus, has raised a big $20 million third round led by New Enterprise Associates, with participation from previous backers Redpoint Ventures, Greycroft Partners, BV Capital, and Jarl Mohn. A year ago, the Palo Alto-based the company raised $12 million, which, in addition to…

Ed. Note: This replaces an inaccurate post originally published Nov. 12 and contains updated information. We regret the error. High school sports social net Takkle said it raised $7 million in a round we previously reported this summer sans amount. The round was led by Sports Illustrated and the New…