Jun 18, 2009 12:00 PM
JetBlue is trying to generate buzz around its new flights to Los Angeles International (LAX) airport—and it’s banking on a stream of videos and tweets from a group of YouTube sensations to do it. With this social media push, JetBlue joins the ranks of other big brands like Ford and…
Posted In: Advertising, Social Media, Video, howcast, jetblue
Jun 9, 2008 2:17 AM
JetBlue’s LiveTV unit, which offers in-flight TV and messaging services, is buying Verizon’s (NYSE: VZ) Airfone, an air-to-ground telecom network, in a deal WSJ (via Reuters) says is to boost its on-board internet and email offering. No purchase price was given. JetBlue took control of LiveTV in 2002 and it…
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