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Joanna Shields

Facebook’s Shields: ‘Share Is More Important Than Search’

Oct 5, 2010 6:35 PM

Facebook is a genuine 900lb gorilla in the social networking world now, with more than 500 million users. It is also an increasingly important platform for entertainment marketing. Its VP EMEA Joanna Shields – formerly a European MD at Google (NSDQ: GOOG), and president of Bebo – gave a keynote…

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Posted In: Media & Publishing, TV, VOD, Social Media, Companies, Facebook, joanna shields

Industry Moves
Ex Bebo President Shields Joins Facebook As Sales VP

Apr 1, 2010 4:09 AM

After former Bebo president Joanna Shields left last May ahead of the dismantling of her AOL (NYSE: AOL) People Networks division, she teamed with TV producer Shine Group CEO Elisabeth Murdoch to create a social content company. But now she’s getting back in to the social networking business proper, joining…

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Posted In: Advertising, Industry Moves, Companies, AOL, Bebo, Facebook, joanna shields

Interview: Joanna Shields, President, AOL People Networks: Audience First, Profit Later

Feb 23, 2009 10:26 PM

A few weeks after AOL (NYSE: TWX) denied it would hastily offload its $850 million Bebo acquisition, the social network is trumpeting a whole roster of new products offered not just through Bebo, but through AOL itself, AIM, ICQ and AOL’s mobile products, each of which is harmonizing user profiles.…

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Posted In: Social Media, Community, Companies, AOL, Time Warner, bebo, joanna shields

AOL-Bebo: $850M Deal Closes; AOL Combines Bebo, AIM, ICQ Into People Networks Headed By Shields

May 18, 2008 7:25 PM

It’s official—AOL (NYSE: TWX) now owns Bebo, closing the $850 million acquisition roughly two months after making it public. The social media network will not stand on its own; instead, AOL is combining Bebo, AIM, ICQ and its other community platforms into a new business unit known as the People…

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Posted In: Money, M&A & Venture Capital, Mergers & Acquisitions, Social Media, Companies, AOL, Time Warner, Countries, Asia, India, Europe, bebo, joanna shields, people networks, ron grant

@EconSM: AOL & Bebo; ‘The Final Leg Of The Stool’

Apr 29, 2008 6:45 PM

AOL’s $850 million purchase of Bebo back in March was one of the big social media deals of the year. In a Q&A with ContentNext co-editor Staci Kramer and paidContent:UK Editor Robert Andrews, Ron Grant of AOL (NYSE: AOL) and Bebo’s Joanna Shields (live from London!) discussed the deal, and…

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Posted In: Events, ContentNext Events, EconSM, Companies, AOL, Time Warner, bebo, joanna shields, ron grant

AOL-Bebo: Falco: ‘Gamechanging For AOL’; Shields: Didn’t Plan To Sell; Birches Out Of Picture

Mar 13, 2008 8:38 AM

AOL (NYSE: TWX) and Bebo bosses hosted reporters and analysts on a conference call to explain the reasons for the $850 million acquisition. —AOL CEO Randy Falco (left): “This is a tremendous acquisition and one I think is game-changing for AOL - it puts us squarely as a leader in…

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Posted In: Companies, AOL, Time Warner, bebo, joanna shields, ron grant

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