@ CES: Discovery’s Kathy Kayse: ‘We’re Better-Equipped To Deliver On Digital This Year’
Jan 7, 2009 9:20 PM
*Discovery* Communications gobbled up online reference site HowStuffWorks for $250 million back in late 2007, and network brass told us that HSW would be the company’s “primary platform” for online growth. Well, has the company delivered on its promise? We asked Discovery’s EVP of digital ad sales Kathy Kayse at…
Posted In: Advertising, Media & Publishing, TV, Companies, discovery communications, kathy kayse
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