Intermix Settles With Spitzer For $7.5 Million, No Admission Of Wrongdoing
Intermix Media will pay New York State $7.5 million over three years without admitting any wrongdoing or liability in surreptitious software… Read more »
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Apple Expands iTunes Commission Program To UK, Ireland
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Apple has launched the iTunes Affiliate Programme in the UK and Ireland, making a total of 17 Eurpoean countries offering the affiliate opti… Read more »
MSN Music Starts Major Marketing Push With Buy One-Get Five Campaign
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MSN hopes to get some attention for MSN Music in the increasingly cluttered digital music sales arena with a major multi-media, cross-channe… Read more »
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Interactive Advertising: The Tail Wagging The Dog
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The iMedia Agency Summit kicked off in Amelia Island last night as interactive marketers grapple with the perception that online is the tail… Read more »
JibJab Team Will Create Web-ertainment For A-B
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A-B knows how to create buzz; its winning streak with Super Bowl ads and the way its campaigns enter the vernacular are proof. But the mega-… Read more »
ContentBiz 2005: Case study: How SSWUG.com Increased Paid Subs 175 Percent
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Editor’s note: paidContent guest blogger David Eckoff takes more away from one session in a conference than some people do from an entire c… Read more »
Stock Info On Wheels
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FinancialContent, Inc. will provide stock market data to Interactive Taxi, a 600-plus fleet of cabs with touchscreen video displays in the b… Read more »
Some People Still Don’t Get RSS
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Literally and figuratively. MarketingSherpa warns against (pay link after 5/23) using RSS as a substitute for email and AdRants warns agains… Read more »
Xbox 360: Microsoft’s Newest Media Center
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Microsoft officially unveiled Xbox 360 Thursday night on MTV, a couple of days after camera phone pix from the taping of the show leaked rem… Read more »
ContentBiz2005: Anne Holland, Publisher, Marketing Sherpa, Opening Remarks
By Rafat Ali
Dorian Benkoil. Anne Holland, publisher of Marketing Sherpa, opened with three main points:
– Advertising is coming back. For a large numb… Read more »
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More On SBC’s Entertainment Marketing
By Rafat Ali
The Sunday edition of the St. Louis Post-Dispatch included a full-page glossy insert from SBC offering “Big time entertainment! One low pric… Read more »
SBC, Fox In Joint Marketing Deal For “Fantastic Four”
By Rafat Ali
SBC’s latest marquee marketing alliance is with Fox for upcoming release “Fantastic Four.” This is the second major motion picture deal for… Read more »
The Sony PSP As Marketing Tool
By Rafat Ali
Sony’s new PSP, with its vivid video, sleek design and hot sales, could be an answer for advertisers and marketers chasing increasingly elus… Read more »
Stalking Consumers Across The Web To Pitch Products Gains Acceptance
By Rafat Ali
Sounds like “behavioral marketing” was on the buzzword bingo card at this week’s Ad:Tech. Wired News’ Joanna Glasner explains that one perso… Read more »
SBC Yahoo Launches Broadband Music Site To Pitch Services
By Rafat Ali
SBC Yahoo hopes music — and an odd collection at that — will bring in new subs and encourage broadband use. The Blue Room, a music site wi… Read more »
Potential Buzzword Alert
A reminder that, at its most basic, social networking is about making money. Boston-based New media marketing company POPstick is launching… Read more »
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