Ingrid Lunden
Feb 28, 2011 6:12 AM
We didn’t need Sir Martin Sorrell telling us that the Apple (NSDQ: AAPL) iPad will not be the savior of the beleaguered publishing industry, but for the record, the influential CEO of WPP has laid it out: “[The iPad’s] not regarded as being the thing that’s going to save us,…
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Advertising, Apps, Marketing, Mobile, Events, Mobile World Congress, Companies, Apple, iAd, iPad, iPhone, Pearson, Financial Times, FT.com, WPP, Countries, Europe, martin sorrell
Ingrid Lunden
Feb 15, 2011 8:46 AM
On a panel today talking about the power of apps at the Mobile World Congress in Barcelona, the CEO of WPP, Martin Sorrell, called location services the “holy grail” for mobile advertising. Mobile ads are still just a small part of digital ad spend, and a tiny fraction of ad…
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Advertising, Apps, Mobile, Events, Mobile World Congress, Companies, Apple, iAd, Google, Android, WPP, martin sorrell
Robert Andrews
Mar 2, 2010 5:48 AM
With a possible European Commission antitrust inquiry looming over Google (NSDQ: GOOG), the advertising boss who says “we’re Google’s biggest customer” has come out batting for marketers he says are gagging for regulatory measures. “The ‘G’ word” is “competitively dangerous”, WPP CEO Sir Martin Sorrell told the FT Digital Media…
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Advertising, Companies, WPP, martin sorrell
David Kaplan
Jun 20, 2008 6:04 PM
Perhaps the title of the Cannes International Advertising Festival panel—“From Metrics to Brand: Online’s Next Challenge”—was deliberately bland. But the chance to see the outspoken WPP Group’s CEO Sir Martin Sorrell moderate a panel with Hillary Schneider, EVP of Yahoo’s (NSDQ: YHOO) global partner solutions division, Kevin Johnson, president of…
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Advertising, Search, Technologies / Formats, Companies, Google, Microsoft, Yahoo, Countries, Europe, martin sorrell, wpp
Rafat Ali
Jan 27, 2008 11:17 PM
Sir Martin Sorrell, the CEO of WPP, hates the phrase “business model” and made it very clear at the DLD Conference in Munich, Germany last week. He asked panelists at a video startups panel, rather pointedly (as recounted by Randall Rothenberg, CEO of IAB, on his blog): “If there’s a…
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Advertising, martin sorrell
David Kaplan
Dec 13, 2007 7:58 AM
Ad-delivery technology provider Invidi has raised $25 million in a third round financing, led by WPP Group, along with previous backers Menlo Ventures, InterWest Partners, and EnerTech Capital, AdAge reported. The Princeton, N.J., tech company raised $16 million in March 2005 and $12 million a year before that. With this…
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Advertising, Marketing, Media & Publishing, TV, IPTV, enertech capital, interwest partners, invidi, martin sorrell, wpp
David Kaplan
Dec 5, 2007 2:23 PM
Laying out the challenges and opportunities facing advertising companies, Sir Martin Sorrell, WPP Group’s CEO, opened his presentation for the UBS Global Media & Communications conference with a comparison of Google (NSDQ: GOOG) to the major ad holding companies. Google’s market cap is four times higher than WPP and its…
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Advertising, Companies, Google, doubleclick, martin sorrell, wpp
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