YouTube will be broadcasting all Major League Baseball games on its site in Japan next year, in what the company is calling “the largest partnership for premium sports content” in its history.

Wow…this one is a doozie. Bob Bowman, the outsized CEO of Major League Baseball Advance Media, has filed the required paperwork to explore a race for governor of Michigan. Bowman told paidContent the filing is required any time you spend $500 or more looking at a state-wide race—and he has…

It doesn’t look like the Yankees got a big win when it comes to the adoption of their in-market live game streaming offering this year. Sports Business Journal cites sources who say that only 6,000 people purchased subscriptions. The publication says that’s twenty percent above the Yankees’ initial estimates—and it’s…

Updated:Three weeks into the 2009 baseball season, MLB.com is doing a lot better than Major League Baseball’s other New York-based franchises. According to numbers released by the league’s digital business MLBAM, subscription sales are up nearly 46 percent year-over-year to 400,000-plus for premium live game products MLB.TV and Gameday Audio.…

“Would it be possible that digital media could do for baseball what national TV did for football?” Bob Bowman, CEO of MLB Advanced Media, asked the question during the last event at the BMO eMerging Media Forum. What he wondered was whether the business could help create the kind of…

Fantasy sports companies like Yahoo (NSDQ: YHOO), CBS (NYSE: CBS) Sportsline and others can now breathe a sigh of relief: the U.S. Supreme Court on Monday refused to hear an appeal from Major League Baseball and its Players Association that, if successful, could have given these leagues the ability to…

For more than a year, we’ve been hearing threats to sue Sling Media over its place-shifting technology—and we’ve been hearing execs in sports and entertainment rave about their own Slings. So far no lawsuits and even the threats had died down. At the start of the ‘06-‘07 season, NHL Commissioner…

This is the first season in my lifetime that KMOX radio isn’t the home of the St. Louis Cardinals, which explains why the CBS-owned station feels comfortable advertising the Slingbox as a way to keep up with baseball games from the road. When place shifting came up during a Digital…