Following comScore’s (NSDQ: SCOR) nearly $50 million acquisition of M:Metrics, co-founder, chief product architect and senior analyst Seamus… Read More »
Media
This does not come as a surprise — three weeks after internet measurement firm comScore bought M:Metrics for about $50 million, including c… Read More »
Magid Abraham, comScore (NSDQ: SCOR) president, CEO and co-founder, explained this morning in a conference call why his company, focused on… Read More »
Quickly following the announcement that comScore acquired Seattle-based mobile measurement firm M:Metrics for $44.3 million in cash, I talke… Read More »
Well-known Internet measurement firm comScore said today that it has acquired M:Metrics, a leader in the mobile measurement business, for $4… Read More »
In Europe (France, Germany, Italy, Spain, UK) 36 percent of 18-34 year-old men with mobile phones access mobile media in February, making th… Read More »
Having put its legal challenge from Nielsen behind it, M:Metrics is moving forward with its mobile advertising monitoring program, M:AdTrack… Read More »
We wondered about the status of this lawsuit when Telephia was bought by Nielsen earlier this year….Telephia is now called Nielsen Mobile.… Read More »