A Madrid-based mobile advertising network is taking investment to challenge big U.S. competitors. Read More »
Driven by strong growth in the search and display sectors, U.S. digital advertising revenue expanded by 22 percent in 2011, reaching a record $31 billion, according to a report prepared by Price Waterhouse Coopers U.S. and released Wednesday by the Internet Advertising Bureau (IAB). Read More »
Study: Search-Ad Clicks On Mobile Devices Are Growing Faster Than On PCs
By Ingrid Lunden
Jan. 11, 2012, 9:00pm
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In the world of search advertising, mobile phones and tablets continue to outpace performance of search ads on PCs, although they still repr… Read More »
Mobile Ad Figures Show Android Has Secured Its OS Lead, Apple A Device Lead
By Ingrid Lunden
Nov. 22, 2011, 8:15pm
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Monthly figures out from Millennial Media once again show that Android is the most dominant OS on its mobile ad network — the mobile platfo… Read More »
Tablets and smart phones are everywhere you turn but companies have been slow to redirect their ad spending to these new platforms. For now,… Read More »
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