A flurry of announcements came out of Martha Stewart Living Omnimedia (NYSE: MSO) were dropped this morning, pointing to several new directions for the media and merchandising company. The big news is that MSLO has retained Blackstone to help it decide whether to explore the sale of the company or…

Martha Stewart Living Omnimedia’s digital revenues rose 55 percent in Q1 as the company marshaled its print, cable, radio outlets into apps and social media projects. Aside from the surge of digital revenues, the contrast between the interactive effort and the other parts of MSLO’s business was notable, as it…

Martha Stewart Living Omnimedia (NYSE: MSO) didn’t have a great quarter, but digital, along with broadcasting, were bright spots. Digital ad spending was up 26 percent in Q4, as the company launched its Martha Stewart Living paid digital magazine app during the quarter, along with a “Cookies” app that offered…

Less than two weeks after Martha Stewart Living Omnimedia (NYSE: MSO) released its first iPad app, it has introduced a second one that serves as both a preview of what’s to come and a clearer expression of its evolving approach to digital, print and TV. In a presentation last week,…

Martha Stewart Living Omnimedia (NYSE: MSO) is restructuring its ad sales team to make one person the focal point across all print, broadcast and online marketing efforts. As a result, Group Publisher Sally Preston is being promoted to EVP, Media Sales and Marketing. With her promotion, three veteran MSLO execs…

Online revenues for Martha Stewart Living Omnimedia (NYSE: MSO) benefited from the ad recovery in Q2, a period in which the company ramped up its focus on mobile. Overall, however, revenues declined slightly though the company was able to narrow its net loss considerably, to $803,000 from $6.1 million in…

Two of the most recognized American brands, Hallmark and Martha Stewart, may be joining forces behind a new lifestyle cable channel. Crown Media Holdings, the parent company of Hallmark, is holding preliminary talks with Martha Stewart Living Omnimedia (NYSE: MSO) about forming a new company jointly owned by both outfits.…

Martha Stewart Living Omnimedia (NYSE: MSO) held its advertising upfront yesterday and unlike the traditional TV upfront events that are getting under way, the focus here was the company’s range of cross-platform offerings, all of which are tied together with social media elements. The centerpiece of the presentation was a…

A soft retail market and the generally poor state of magazine advertising were reflected in Martha Stewart Living Omnimedia’s earnings in Q2. The company swung to a $6.1 million loss on a $5.5 million impairment charge tied to an equity investment. And while total revenues fell 27 percent to $56.9…

Martha Stewart Living Omnimedia (NYSE: MSO) finally has a new CFO: Time Warner (NYSE: TWX) vet Kelli Turner.  Before joining MSLO, Turner was SVP for operations in the Office of the Chairman and CEO at Time Warner; she previously held positions at New Line Cinema as well as investment banks…

Martha Stewart’s brand lost more than a bit of its shine in Q408, as contractual minimums from its once-main retailer Kmart came to an end this quarter. Mainline: Revenue was $72.9 million in Q408, compared to $118.5 million in Q407; Kmart contractual minimums accounted for $1.2 million in Q408. In…

The big picture: MSLO’s Q3 revenues were relatively flat year-over-year. They came in at $66.5 million, down 0.2 percent from $66.9 in Q307 (excluding revenue from Blueprint, the home decor magazine the company shuttered late last year)—pulled and pushed by tanking print sales and strong online growth.  —Internet revs rise;…

Martha Stewart Living Omnimedia (NYSE: MSO) has named former InStyle.com exec Gail Horwood to the new role of SVP Digital Programming and Strategy. Horwood will oversee MSLO’s digital properties, including MSLO sites marthastewart.com and wholeliving.com. In addition to guiding the sites’ editorial strategy, Horwood will work with the merchandising team…

Martha Stewart Living Omnimedia (NYSE: MSO) has set the salaries of its two co-CEOs, Wenda Harris Millard and Robin Marino… According to an 8-K filing, the pair will receive base salaries of $650,000, with a target bonus of 100 percent of the base. The bonus can go as high as…

Wenda Harris Millard, co-CEO of Martha Stewart Living Omnimedia (NYSE: MSO), told investors on Wednesday that the company was in the midst of “streamlining” its broadcast operations and reorganizing its publishing side.  As a result, a dozen or more staffers have left the company within the past few days, WWD…

In its first earnings report following the departure of Susan Lyne as CEO, Martha Stewart Omnimedia (NYSE: MSO) said Q2 operating income came in at $1.7 million. The numbers represent the completion of a turnaround from last year, when MSLO posted a Q207 operating loss of $7.8 million. Revenues were…

The grist mill is in full swing: Susan Lyne, the outgoing CEO of Martha Stewart Living Omnimedia (NYSE: MSO), is now speaking to Oprah and her business people about running OWN, the Oprah Winfrey Network, reports Fortune, citing sources. This comes as other rumors about Lyne speaking to Time Inc…

The speculation machine has gone into overdrive now, as Susan Lyne exits Martha Stewart Living Omnimedia (NYSE: MSO). According to NYP, Lyne is supposed to have lunch next week with Time Inc. CEO Ann Moore, leading to some thought that Lyne was being scouted to replace Moore, who has said…

Susan Lyne, the outgoing CEO of Martha Stewart Living Omnimedia hardly ever missed a chance to trumpet the company’s strengths to marketers and investors at media conferences the past few years. During each presentation, like a lawyer arguing a case, she would put forth an argument that the company’s fortunes…