Media — paidContent

Media

Many fans say college sports are about the game and not the money. One New Jersey judge appears to agree, ruling that Electronic Arts (NSDQ:… Read More »

Caught up with a frenetic David Levy long enough to get some answers on the digital aspects of the blockbuster $10.8 billion 14-year deal Tu… Read More »

 
 

*CBS* Sports will keep the NCAA mens’ basketball championships in its lineup with a deal that marks the end of an era on the air and online.… Read More »

The final March Madness stats are in for CBS (NYSE: CBS), CBBSports.com and the NCAA. As is usually the case, the bulk of the viewing — rou… Read More »

The number of upsets kept me checking in through the first two rounds and it looks like the same was true for other March Madness followers:… Read More »

The second round of the NCAA Div. I Mens’ Basketball tournament is on its final games and, aided by increased cross-platform marketing, CBSS… Read More »

CBSSports.com’s Jason Kint told us the online numbers were well ahead of last year and now CBS (NYSE: CBS) has released the internal stats t… Read More »

*Google* is pretty open with content providers on YouTube — the one exception is that it requires them to use the YouTube player and hostin… Read More »

This isn’t one of those days when I can drop everything just to watch basketball; then again, it isn’t just any basketball day. It’s the fir… Read More »

Updated with comments from CBS: This isn’t one of those days when I can drop everything just to watch basketball; then again, it isn’t just… Read More »

AT&T, Verizon Wireless To Broadcast NCAA Tournament Coverage

If there’s an event that has a chance of getting mobile subscribers to sign up for a TV service, it would seem to be the NCAA Men’s Basketba… Read More »

Turns out CBSSports.com isn’t offering all NCAA March Madness On Demand video for free this year. Online video remains completely ad suppor… Read More »

More Must Reads

Turns out CBSSports.com isn’t offering all NCAA March Madness On Demand video for free this year. Online video remains completely ad suppor… Read More »

Our own version of March Madness — post after post about making money/trying to make money off of college basketball. Today’s installment:… Read More »

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