The major broadcast networks have only secured modest single-digit price increases for their commercial time. But more troubling for them, they have failed to grow their overall dollar volume, suggesting a portion of the business is migrating to digital. Read more »
Sanford Bernstein senior analyst Todd Juenger doesn’t believe digital media companies like YouTube, Yahoo and AOL can entice advertisers into committing huge portions of dollars all in one buying session, a la TV’s traditional upfront market. Read more »
Twitter appeared to be down, so when Martha Stewart took the stage with AllThingsD’s Kara Swisher and Arianna Huffington, she was able to fo… Read more »
