Nielsen is getting ready later this week to release is quarterly State of the Media report, which this time around will focus on mobile media, but in the meantime, it’s put out one of its regular data sifts, this time looking at app usage on the Android platform across different…

Some stats out today from Nielsen for Q3 show that Android is continuing on its growth trajectory in the U.S. but in the last quarter Apple’s share remained the same as it was in Q2.

There were few surprises in the latest report from Nielsen on the mobile device market: Android continues to do well in the U.S. at the expense of Research in Motion (NSDQ: RIMM) while Apple (NSDQ: AAPL) continues to stay strong on the back of a single 18-month-old phone. But despite…

People are getting more social and more altruistic. That’s the simple part of the takeaway from Nielsen SVP of consumer insights and analytics Radha Subramanyam‘s presentation at paidContent Advertising. Here are some of the highlights on the ever-growing, ever-changing social landscape:

If the rankings you see of most popular apps—and the IPO filing from mobile and social gaming giant Zynga and Tapjoy‘s recent $30 million round—didn’t already tell the story for you, Nielsen has spelled it out a bit more: games are the most popular category for mobile content. Figures released…

Looks like we have again reached a tipping point of sorts in the mobile market in the U.S. The analysts at Nielsen report that in May, smartphones for the first time started to outsell feature phones, at a ratio of 55 percent to 45 percent. And although all the talk…

Research released this week from Nielsen showed that Android is continuing its domination of the smartphone scene in the U.S.—it now makes up 36 percent of all smartphone usage in the country—but when it comes to what people are doing on smartphones, all platforms, it seems, are more or less…

Tablets are a killer device when it comes to media consumption today, but is that down to the form factor, or because they are only being used by early adopters?

paidContent Mobile: Platform Power in New York is less than two weeks away. On May 18, join us as we discuss the dominating mobile platforms and the rise of the tablet industry, among many more topics. Albert Wenger, Union Square Ventures; Chrystia Freeland, Editor, Thomson Reuters (NYSE: TRI) Digital; and…

A few stats and numbers released today underscore the dominance that the Apple (NSDQ: AAPL) iPad has among those that have purchased media tablets to date. They also show that tablets use is, as suspected, encroaching on time spent on other devices. That gives another strong reason for why companies…

More on the trend of users tipping over to Android devices in the U.S., with smartphones built on Google’s OS not only accounting for the most devices sold in last month, but the OS ranking as the most-wanted platform by those looking to buy a smartphone soon.

While Rio the movie rakes it in at the box office, Angry Birds Rio catapulted to the top of the app charts with 10 million downloads in the first 10 days. How did a Hollywood studio and a game developer in Finland wind up as partners? How were they able…

In a move by the Nielsen Company that could spark a more drawn-out legal battle, the ratings company has accused rival comScore (NSDQ: SCOR), Inc. of infringing five patents it owns that relate to measuring and displaying online content. In a lawsuit filed in a Virginia federal court, Nielsen names…

Some stats released today on smartphones that, for a change, don’t concern the number of devices shipped: Nielsen says 31 percent of U.S. consumers now have a smartphone, but penetration is significantly higher among certain racial groups. And while Android devices, iPhones and BlackBerries are still selling well, Microsoft’s Windows…

After months of planning, Nielsen Holdings N.V. (“The Nielsen Company”) has priced its initial public offering of 71,428,572 shares of its common stock at $23.00 per share. The pricing comes as Demand Media increased the price of its IPO at $17 from the $14- to $16 range it previously was…

Just how connected and technologically advanced of an audience are we? Sure, DVRs are becoming more and more commonplace and it may be intuitive knowledge that high tech homes have more gadgets—specifically, homes with HD TV sets are more likely to have DVRs, DVD players and gaming consoles than homes…

Considering the spate of basic video subscriber losses at the cable companies this past year, talk of consumers cutting the cable cord has become much louder. But as Cheryl Idell, Nielsen’s EVP for Media Product Leadership, explained, people may be talking about it but no one appears to be doing…

Nielsen has uncovered a glitch in its system that led it to under-report the amount of time users spent on websites and is investigating the issues, the company said in a client letter (pdf) obtained by AdAge. While it doesn’t appear that data related to counting website traffic was affected,…

[This is a corrected version of an earlier item] In advance of fall TV season’s kick off next week, The ABC (NYSE: DIS) Television Group and The Nielsen Company have developed an iPad app for one of the network’s new primetime dramas in hopes of seeing how much of a…