When Nielsen announced the sale of eight of its marquee media-entertainment related brands last month — including The Hollywood Reporter, B… Read more »
The bible of the newspaper industry has been revived. Editor & Publisher announced late Thursday that it has been acquired by Duncan McIntos… Read more »
Rentrak, the entertainment and VOD measurement company, has acquired Nielsen EDI, which offers measurement services for the movies industry,… Read more »
Along with the announcement of the sale of Nielsen Business Media’s (NBM) eight media titles, one thing was obvious: the buyer’s party didn’… Read more »
As we reported last night, the deal for the media brands of Nielsen Business Media has closed and it has been officially announced this morn… Read more »
No sale yet for Nielsen Business Media (NBM) but most of it is about two weeks away from being acquired by a consortium led by James Finkels… Read more »
IM and content-sharing platform Meebo has signed an ad-sharing deal with Nielsen Business Media, that will place its Meebo Bar on sites like… Read more »
Could the latest chapter of The Hollywood Reporter saga be drawing to a close? A single-sourced report by TheWrap.com has Nielsen finally se… Read more »
Appointment-based TV viewing is on the wane, with more people choosing to spend a weekend catching up on a month Read more »
Facebook may have just pulled the plug on its controversial Beacon ad program, but it keeps devising new ways to generate revenue and profit… Read more »
In an effort to give publishers and advertisers a better read on how their campaigns are performing, *comScore* and *Omniture* are partnerin… Read more »
Launching cross-platform ad campaigns has become almost a no-brainer. But pinpointing when and where consumers are being exposed to specific… Read more »
We know Facebook’s traffic and user-engagement stats continue to surge — seemingly at the expense of MySpace — but new data from Nielsen s… Read more »
Eight newspaper sites in the top 30 experienced drops in monthly unique visitors in April, according to Nielsen Online — and at least two a… Read more »
*TiVo* is adding local data to its Stop|Watch TV ratings service, giving advertisers a more granular read on how and when its subscribers ar… Read more »
