More parks-associates Stories

TV everywhere
photo: Shutterstock / Angela Waye

According to research firm Parks Associates, only about a fifth of pay TV subscribers know that their cable, satellite or telco service provider offers products that let them view video content on digital devices over the internet. Read more »

Netflix

Research firm Parks Associates finds that nearly one-fifth of premium cable subscribers would consider switching their entertainment dollars to Netflix. And 16 percent of cable/satellite subscribers would consider subscription video-on-demand over their pay TV provider’s VOD service. Read more »

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