Media — paidContent

Razorfish Bidding Saga Over: Publicis Buys It For $530 Million; 5-Year Bing Ad Deal Included

By Rafat Ali Aug. 9, 2009, 6:58pm 4 Comments

Update: It was announced officially seconds ago. Details below. So as I first tweeted late last night, the Razorfish bidding war is over, a… Read More »

Razorfish Ad Report: Verticals Slide A Bit, As Portals Decline; Social Nets 'Flatten Out'

By David Kaplan Mar. 9, 2009, 9:01am Comments Off

It was only two years ago that Razorfish’s Digital Outlook Report declared that portals were back from the dead. But as the last two years h… Read More »

Interview: Razorfish’s Jeff Lanctot: Looking To Lessons In The Last Downturn; We’re Still Shopping

By David Kaplan Feb. 5, 2009, 7:00pm Comments Off

Last year, when observers were generally referring to an ad industry “depression,” the thinking was that even as online ad growth slowed, di… Read More »

Condé Nast Suspends New Website Launches Indefinitely; Another Blow To Razorfish?

By David Kaplan Dec. 5, 2008, 3:50am Comments Off

Condé Nast’s plans to build out new websites for mags such as Details have been suspended for an indefinite period, according to AgencySpy,… Read More »

Razorfish CEO Kokich: Microsoft’s Not Selling Us — But Ask Me Again In Two Years

By David Kaplan Nov. 8, 2008, 4:58am Comments Off

Clark Kokich, the CEO of Microsoft (NSDQ: MSFT) online ad agency Razorfish, is downplaying rumors that its parent Microsoft is shopping it a… Read More »

Razorfish’s Lanctot: Flexibility’s A Double-Edged Sword For Online; Don’t Count Out Display

By David Kaplan Oct. 23, 2008, 9:54am Comments Off

As it has for pretty much every industry, this has been a dizzying few weeks for online advertising. Turmoil stemming from the global bankin… Read More »

Microsoft Considers Unloading aQuantive’s Avenue A/Razorfish To WPP; Possible Price: $800M — Report

By David Kaplan Aug. 25, 2008, 3:43am 2 Comments

Microsoft’s talks with WPP Group seem to be taking a more serious turn on the subject of the software giant selling off digital ad shop, Ave… Read More »

Publishers To Have Tough Time On Online Ad Revs With Increasing Fragmentation: AvenueA

By Rafat Ali Feb. 25, 2008, 6:49am Comments Off

Avenue A/Razorfish, the online ad agency which is part of aQuantive, which is now part of Microsoft (NSDQ: MSFT), has come out with its annu… Read More »