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Realage

Hearst Buys Health Info Site RealAge; Possibly Around $100 Million

Sep 16, 2007 9:39 PM

Hearst is on a mini-acquisition tear: it is buying health and wellness info site RealAge, for what NYT estimates to be around $100 million. Founded in 1999, RealAge refers to a test that weighs 125 health-related factors to determine someone’s “real age.”...the site had 2.1 million unique visitors a month,…

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Posted In: Media & Publishing, Health Content, Money, M&A & Venture Capital, Mergers & Acquisitions, Companies, Hearst, realage

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