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Dec 15, 2009 7:19 AM
Rentrak, the entertainment and VOD measurement company, has acquired Nielsen EDI, which offers measurement services for the movies industry, from The Nielsen Company. The price is about $15 million, according to an SEC filing, along with the assumption of certain liabilities. The deal, expected to close Q12010. As part of…
Posted In: Entertainment, Movies, Money, M&A & Venture Capital, Mergers & Acquisitions, nielsen, rentrak
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