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Rubicon Project Bets That Semantic Ads Get Hotter With Peer39 Partnership

By David Kaplan Dec. 14, 2010, 8:22pm 1 Comment

If the FTC’s recommended “Do Not Track” button does eventually get added to web browsers, allowing users to block cookies that allow adverti… Read More »

Rubicon Project Completes Acquisition Of FAN, Raises $18 Million

By David Kaplan Nov. 1, 2010, 9:09pm 1 Comment

Ad optimizer The Rubicon Project has announced its acquisition of the Fox Audience Network from News Corp. (NSDQ: NWS), along with an $18 mi… Read More »

Increased Focus On Real-Time Bids, Asia Prompts Rubicon Reorg

By David Kaplan Jun. 16, 2010, 3:00am Comments Off

The Rubicon Project is doing a mix of hiring and firing as it brings in more automated services to meet clients’ demand for real-time biddin… Read More »

Ad Nets Rubicon Project, Collective Media Get New Investment

By Tameka Kee Apr. 13, 2009, 11:00am Comments Off

Ad networks will have a raison d’etre as long as publishers keep churning out more content than they can sell ads against on their own — wh… Read More »

Rubicon Project Raises $15 Million Second Round; Company Vets Ad Nets For Publishers

By David Kaplan Jan. 28, 2008, 2:01pm Comments Off

The Rubicon Project, a company that helps web publishers choose the most efficient ad networks, has raised a $15 million second round led by… Read More »

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