Magna Global, the digital and media buying investment hub of Mediabrands and IPG agencies, is partnering with targeted TV startup Simulmedia… Read More »
TV Promotions Platform Simulmedia Raises $8 Million Second Round
By David Kaplan
Apr. 21, 2010, 7:40pm
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Simulmedia, a company that aims to lift TV ratings through analysis of set-top box data, has raised a $8 million second round led by Time Wa… Read More »
Industry Moves: Tacoda Founder Dave Morgan Starts New TV Ad-Optimization Firm; Closes $4M Round
By Rafat Ali
Mar. 5, 2009, 10:11pm
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Digital ad vet Dave Morgan has been working on his new ad-related startup for awhile, but for a change, is focusing on TV, not online, thoug… Read More »
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