More social-media Stories

App developers will have a new way to reach potential users on Twitter: The company announced Thursday that it will support mobile-app install cards, meaning that users can install apps directly from a tweet. The ads will be powered by MoPub, the ad exchange Twitter acquired in […] Read more at GigaOM »

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Citizen journalism
photo: Flickr / Petteri Sulonen

The value of social-media networks such as Twitter and Facebook becomes even more obvious during crises like the uprisings and anti-government demonstrations in Ukraine and Venezuela, where both have become a lifeline of real-time information for residents and expatriates alike Read more at GigaOM »

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http://www.nytimes.com/2013/10/07/business/media/nielsen-to-measure-twitter-chatter-about-tv.html Execs are talking about measuring tweet volume and the reach of those tweets, but isn’t the real value in figuring out what people think? It’s not worth touting that 200,000 people tweeted and 4 million people saw those tweets if the overall sentiment is that […] Read more at GigaOM »

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