If you think fake online reviews are bad now, just wait a few years. Gartner predicts that in two to three years, 10 to 15 percent of all online reviews will be bought and paid for by businesses. Read more at GigaOM »
Readers and writers are revolting after it emerged that several leading crime authors have been posing as reviewers to puff up their own books. But is the outcry really just a distraction from all the other ways publishers — and people in general — try to game the system? Read more »
UK thriller author Stephen Leather’s admission that he created fake accounts to review his own books has led to a storm of controversy over bad author behavior and “sock puppet” reviews. Here’s what’s happened so far and how bad author behavior might be fixed. Read more »
