Google is offering viewers more and more sports content, seemingly without having to shell out money on direct licenses. Now it has highlights from seven more tournaments, but is still lacking the world’s most-watched club soccer contest. Read more »
More data suggests these were the “mobile games”. London 2012′s organising committee says most digital engagement was via mobile devices, as it closes the lid on the Olympics with an end-of-games stats dump. Read more »
The BBC’s celebrated ‘four-screen’ London 2012 output has revealed a late-night iPad fetish and new high water marks for live video and mobile content consumption. ‘This has really been the multi-platform Games,’ the corporation says. Read more »
A bid for full live English Premier League soccer rights may have been out of Google’s league. But could YouTube yet bid for online highlights? Read more »
Half of searches and video streams are coming from mobiles and tablets during the Olympic games. Has the mobile internet reached a tipping point? New Google data would seem to suggest as much. Read more »
UK TV viewers are gobbling up 24 simultaneous live Olympics streams the BBC is taking from web to TV. First-week data shows a big appetite for viewing of all kinds. Read more »
Almost half of the internet video NBC is serving this Olympics is going to mobiles and tablets. That’s a watershed for portable TV. But what happens when at-home internet TV becomes commonplace? Read more »
Stung by online criticism of its “#NBCFail” Olympics, the broadcaster comes out fighting with a range of record cross-platform viewing stats it says show critics are just a ‘vocal minority’. But can it make the most of digital when the laser focus is on prime time TV? Read more »
Irony of ironies – after encouraging fans to tweet copiously, the International Olympic Committee requests London 2012 attendees limit their output only to “urgent” status updates. The problem – mobile updates from some attendees have clogged a mobile network used by official TV data suppliers. Read more »
The London Olympics’ host team will launch two digital products next week, joining broadcasters, other media, the IOC and the games’ organising committee in seeking fans’ electronic mindshare. Read more »
The International Olympic Committee pushes out integration with a host of social platforms and attempts to clarify rules as London 2012 draws near, following recent criticism of its policies Read more »
British Facebook users will be able to watch the Olympics without ever leaving the social network, after the BBC launched an app that streams up to 24 live video streams straight to viewers. It’s already running a trial with Wimbledon. Read more »
In this summer Olympic host country, online ad sellers have mounting concerns that the Games would suck away ad spending, rather than boost it. Read more »
English soccer viewers will get to watch live games in new ways from next summer, as winners emerge from the Premier League’s first ever “technology-neutral” rights auction. Read more »
Viewers may not watch this summer’s London 2012 Olympic Games online as much as some broadcasters hope, according to research. Read more »
BBC News & Knowledge general manager Phil Fearnley tells paidContent BBC Online has conceived Olympics Web, connected TV, mobile and tablet products as platforms for re-use on future large events. Read more »
Olympics organisers have taken to social media to say spectators and athletes can upload photos from this summer’s London games venues, despite guidance that has been interpreted to the contrary. Read more »
