David Kaplan
Aug 4, 2010 6:22 PM
Nearly a year after its long-planned launch, web-based TV creative ad agency Spot Runner is phasing out its Malibu Media Platform, paidContent has learned. Instead, the Los Angeles-based company wants to shift its focus and resources to the existing Marketing Services business. In addition to running customizable ads, Marketing Services…
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Advertising, Features, Exclusive, Marketing, Technologies / Formats, spot runner
David Kaplan
Nov 19, 2009 12:25 AM
A year after web-based TV creative ad agency Spot Runner started its push into the ad buying side of the business, the company is finally launching the Malibu Media Platform. The sales platform addition is meant to complement Spot Runner’s customizable cable TV commercials, which are mostly aimed at small…
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Advertising, Technologies / Formats, spot runner
Staci D. Kramer
Jun 23, 2009 6:45 PM
Another twist in the Spot Runner saga, as the once white-hot company, already being sued by WPP for $13 million for securities fraud and breach of contract, faces more legal trouble—this time in the form of an arbitration ruling nearly two years in the making. An arbitration panel has awarded…
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Advertising, Legal, adam shaw, nick grouf, spot runner, wpp
David Kaplan
Apr 17, 2009 4:01 PM
Web-based TV creative ad agency Spot Runner is being sued by WPP Group for securities fraud and breach of contract, AdAge reports. WPP, which helped lead a $40 million funding in the Los Angeles company about three years ago, is accusing the Spot Runner of failing to disclose a stock…
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Advertising, Legal, Marketing, Media & Publishing, TV, spot runner, wpp
David Kaplan
Mar 16, 2009 7:30 AM
Online and TV ad agency Spot Runner let go another 60 staffers on Friday, Techcrunch reported and paidContent confirmed. The Los Angeles digital ad shop laid off 115 employees back in November and 50 others were pink slipped in August. A Spot Runner rep says that the cuts were made…
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Advertising, Jobs & Layoffs, Media & Publishing, TV, layoffs, spot runner
Rafat Ali
Nov 3, 2008 4:20 PM
SpotRunner, the heavily backed online and TV ad agency based in Los Angeles, is laying off about 115 people from its company, which is 30 percent of staff, we have learned and confirmed by the company. Rumors to this effect started circulating last week, but no decision was made until…
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Advertising, Jobs & Layoffs, Media & Publishing, TV, layoffs, spot runner
Staci D. Kramer
Sep 9, 2008 8:03 AM
That didn’t last long. Veteran online ad exec Joanne Bradford is on the move again, leaving Spot Runner for Yahoo (NSDQ: YHOO) to be SVP-U.S. revenue and market development reporting to Hilary Schneider, EVP, Yahoo U.S. In that role, new for Yahoo, Bradford will oversee sales, market development for advertisers,…
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Industry Moves, Companies, Yahoo, joanne bradford, spot runner
Rafat Ali
Aug 13, 2008 12:07 AM
Spot Runner, the heavily backed and high profile online and TV ad agency based in Los Angeles, laid off about 50 employees, the company confirmed to me late today. Rumors to this effect started leaking out earlier today and last week, though the numbers were wrong, and the company says…
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Advertising, Jobs & Layoffs, layoffs, spot runner
Rafat Ali
May 6, 2008 11:01 PM
Spot Runner, which helps marketers buy TV ad spots on local cable and broadcast using its online service, has raised a big $51 million fourth round from an international group of investors with an eye on expansion beyond the U.S. New investors include UK media group *Daily Mail* and *General…
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Advertising, Media & Publishing, TV, Money, M&A & Venture Capital, Venture Capital, Technologies / Formats, Broadband, dmgt, legg mason, spot runner, televisa
Rafat Ali
Apr 15, 2008 12:55 AM
Spot Runner, the Los Angeles, CA-based firm which uses the web to help marketers buy TV ad spots, has been adding some heavy hitters to its executive roster. It recently did the high-profile hiring of Joanne Bradford, added Samuel Paisley as CFO, and now another big one: Mark Rosenthal has…
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Industry Moves, Media & Publishing, TV, joanne bradford, mark rosenthal, spot runner
Rafat Ali
Mar 13, 2008 11:59 AM
We have obtained the internal MSN memo announcing Joanne Bradford’s departure (our earlier story here)... From: Satya Nadella Sent: Thursday, March 13 Subject: MSN Leadership Annoucement - Email from Satya and BillV Today we want to share with you that Joanne Bradford, corporate vice president of MSN, has decided to…
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Industry Moves, Media & Publishing, TV, Companies, Microsoft, joanne bradford, spot runner
Rafat Ali
Mar 13, 2008 11:41 AM
Joanne Bradford’s departure from Microsoft (NSDQ: MSFT) has been rumored for a while (we got a not-true comment from MSN when we asked back in late November last year): Now the news that Bradford is leaving Microsoft and MSN, and joining Santa Monica-based online TV ad development and distribution firm…
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Industry Moves, Media & Publishing, TV, Companies, Microsoft, joanne bradford, spot runner
Joseph Weisenthal
Mar 4, 2008 7:33 AM
Santa Monica-based Spot Runner, which uses the web to help marketers buy TV ad spots, has acquired Weblistic, a provider of online marketing service for small businesses. The acquisition expands the breadth of services offered by Spot Runner, as it now can sell its customers on both TV and online…
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Advertising, Money, M&A & Venture Capital, Mergers & Acquisitions, spot runner, weblistic
Joseph Weisenthal
Jan 22, 2008 1:46 PM
Heavily-backed Santa Monica startup Spot Runner, which offers a service for small businesses to easily create and buy TV ads, has acquired GlobeShooter, a network of more than 1200 independent video professionals. GlobeShooter will be renamed the Spot Runner Production Network and it should allow the company to offer greater…
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Advertising, Money, M&A & Venture Capital, Mergers & Acquisitions, globeshooter, spot runner
Rafat Ali
Jul 10, 2007 11:00 PM
60Frames, a new LA-based company incubated out of talent agency UTA and online-based TV ad startup SpotRunner, has received $3.5 million in its first round of funding. The round was led by Tudor Investment Corporation and the Pilot Group co-founded by Bob Pittman, and also included other investors…SpotRunner also invested…
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Entertainment, Social Media, Technologies / Formats, Broadband, 60frames, spot runner, uta
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