Rafat Ali
Mar 5, 2009 11:11 AM
Digital ad vet Dave Morgan has been working on his new ad-related startup for awhile, but for a change, is focusing on TV, not online, though interlinks are obvious: he has announced Simulmedia, a company he says will focus on helping TV programmers improve their audience ratings by “lifting the…
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Advertising, Entertainment, Media & Publishing, TV, dave morgan, simulmedia, tacoda
David Kaplan
Aug 2, 2008 5:12 PM
AOL (NYSE: TWX) behavioral targeting unit Tacoda will terminate the existing inventory contracts with web publishers within 30 days, the company said in an e-mail to clients last week. The e-mail, obtained by VentureBeat, has the words “transition update” at the top and says that this action is related to…
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Advertising, Marketing, Companies, AOL, Time Warner, lynda clarizio, tacoda
David Kaplan
Jun 2, 2008 10:24 PM
So much for heading right back to the start-up world… Digital ad vet Dave Morgan, who said he has left his AOL (NYSE: TWX) post of EVP-global advertising strategy to start a new business, instead will be chairman of The Tennis Company, Adweek reported. He also owns an unspecified minority…
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Advertising, Industry Moves, Companies, AOL, Time Warner, tacoda
David Kaplan
Jun 1, 2008 11:01 PM
Online video ad network Tremor Media has hired former TACODA exec Mark Pinney as global CFO, as the company prepares to expand overseas thanks to an unspecified investment from the European Founders Fund. The New York-based company plans to focus its initial efforts in the UK as a base for…
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Advertising, Industry Moves, Marketing, mark pinney, tacoda, tremor media
David Kaplan
Apr 30, 2008 2:50 PM
Despite either laying off or losing nearly half a dozen of its senior executive team over the past two months, AOL is insisting that its behavioral targeting unit, Tacoda, is not being dissolved. The Time Warner unit made a special announcement highlighting its plans to fully integrate Tacoda’s tools across…
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Advertising, Marketing, Companies, AOL, Time Warner, tacoda
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